In its inception, the Arkansas Cornbread Festival had a vision of two things: cornbread & community. Now it is a tradition of the Little Rock holiday events. They have come a long way from the beginning, and I am proud that I was apart of the team that brought this festival to life in downtown Little Rock.
I began work for the Bernice Garden as a freelance web content manager and social media marketer in 2011. I was requested as apart of my employment at the Bernice Garden to create the first annual 2011 Arkansas Cornbread Festival website. We started off with a Wordpress blog website & Facebook. I provided photographic services, graphic design, assisted with event coordination and planning, document creation, search engine optimization, and social media marketing.
Volunteer set designer for Rockets Go Productions of the filming of “Lucy” for the 48 hour film festival.
At Arkansas Flag and Banner I started off in retail sales. By the end of my employment I was the in-house web-content manager, website graphic designer, product photographer, and social media marketer I began my work focusing on search engine optimization and website organization using the system put in place from the 90’s.
I implemented Social Media Marketing utilizing Constant Contact for e-newsletters and flag alerts. At the time Facebook, Pinterest, and Twitter were the new shopping markets to reach consumers, so I created the pages for Facebook, Pinterest, & Twitter. I managed all page content on the shopping website, the press center, and information output to Shop.com and Amazon.com. I made the graphics for all online advertising and promotions. I spear-headed the helpful documents and informational pages for the custom section.
I worked closely with the purchaser to research and create new products for business and consumer markets. I also implemented the Clearance section including the procedure for inventory. While some products came with images provided by the manufacturer, it required staging and photographing for the website.
My efforts increased sales from 2.8 million to 3.2 million. 85% of content created is still in use. I consulted on the needs and requirements for the new-website. Feel free to check out the content on www.flagandbanner.com for more information and examples of my work.
I began working at the Bernice Garden at the end of my last year in college. I became apart of the team working there as a freelance web content manager & social media marketer. I also provided photographic services, assisted with event planning, and consultation on the sculpture competition. While working there we focused predominately on the first annual Arkansas Cornbread Festival. I did a lot of writing, photography, and website creation. We worked with Wordpress, created the Facebook page, and created content for the blog and promotions. I worked with them to create the individual pages and calendar feature to create this venue and sculpture park website.
I also hand-made the Farmers’ Market Banner that is still in use today.
Voluntary Portrait Photography for Blue Door Ministries These headshots were used to feature students in Nairobi Kenya needing financial assistance to continue their education. Photographs by Carrie Crocker.
https://www.bluedoorministries.org
For more photographic services see: https://www.carriecrocker.com/work-urban-photography
Dreamland Ballroom
The Dreamland Ballroom is a captivating space that invites imagination and creativity to flourish. With its high ceilings adorned with vintage chandeliers and walls painted in soft, inviting hues, it serves as a canvas for artistic expression.
The Dreamland Ballroom is a unique venue rich in history, located within the iconic Historic Taborian Hall. I assisted with the creation of the original website and content.
Heart Beets Community Garden logo design in Helena, AR. This logo design was a donation for the farmer's working on trying to develop this garden in 2011.
The Heart Beets logo embodies a vibrant and wholesome essence, reflecting the brand's commitment to health and vitality. The design features a stylized heart integrated with a beetroot silhouette, symbolizing the fusion of love for healthy eating and the natural benefits of beets. The color palette includes rich shades of deep red and earthy greens, evoking freshness and organic nourishment. The typography is modern and approachable, ensuring clarity and appeal across various platforms. This logo not only represents a product but also conveys a lifestyle centered on wellbeing and savoring life's wholesome flavors.
At Matt McLeod Fine Art Gallery Carrie Crocker was the gallery assistant. Providing photographic services, web content management and creation as well as fellow artist representation. Carrie Crocker managed and built the website in use today for his private professional portfolio utilizing Art Store Fronts.
Carrie Crocker worked for partners Against Trafficking Humans classified location in Arkansas. Social media marketing plays a crucial role in raising awareness and mobilizing support for partners against human trafficking. Given that social media platforms have vast reach and engagement, they serve as essential tools for educating the public about the realities of human trafficking
As the Digital Marketing Specialist for Interstate Signways I started the T-rex suit campaign on Tik Tok that had over 1,000,000 views. Videography, graphic design, e-newsletter creation, and more.
http://www.interstatsignways.com
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Designs for Virgo Rising Metal t-shirts and products by Carrie (Carolyn) Crocker.
